The dreadful voice of Chidi Mokeme or Bob Manuel Udokwu saying “you are hereby evicted from Gulder Ultimate Search, unfortunately you can no longer continue the quest, pack your bags and leave the jungle immediately” would send shivers down to the spine of viewers once those words have been said to our favourite contestant.

Also, the same voice saying “By the powers coffered on me, i hereby crown you as the ultimate man!!!’ would also send joy to our souls. This was the story of one of Nigeria’s foremost reality TV show, but then what has become the show that was one touted as the best in Nigeria?

Gulder ultimate search sponsored by one of Nigeria’s leading brewery makers started out in 2004 as a reality TV show with the aim of exposing the tourism potential of Nigeria. The show is usually headlined by a theme, and after a rigorous selection of contestants and depending on the theme of the season, a number of qualified contestants are drawn or selected to proceed to the task of retrieving a valuable treasure that was once lost. A location is being selected and it is usually preceded with lots of activities one of which includes meeting the governor of the state of the selected location.

Contestants then proceed to the task of staying in the dungeon for selected days. The events are usually filled with daily tasks which might lead to the eventual eviction of a contestant, finding clues, and also going to the place of the talking drum after an eventful. Where they meet or have a chance to speak with the ‘Council of Eders.’

In the end, there’s an ultimate price for the ultimate man who gets to retrieve or recover the lost treasure and such individual is rewarded with mouth watering gifts amongst other events to signal the end of such edition.

It is expedient to list the Themes, Location, Winners of each editions for proper documentation and to have a clearer view on why the writer chose to write this.

GUS 1 (THE LEGEND OF CAPTAIN KUSH)
GUS made its debut in 2004 serving as a première. Produced on the Snake Island in Lagos state, the edition saw Mr. Ugo Egwuagwu made history as the first winner of the reality TV show.

GUS 2 (THE LOST HELMET OF GENERAL MAXMILLAN)
After the success of the first edition, the train moved to Obudu Hills in Cross River state and it saw Mr. Lucan Chambliss emerge as the ultimate man.

GUS 3 (THE BREW MASTERS SECRET)
Gulder ultimate search third edition was held at Nifor in Edo state. Mr. Hector Joberteh emerged as the winner.

GUS 4 (THE SEARCH FOR THE GOLDEN AGE)
Held at the Shere hills in Jos, this edition witnessed one of the most shocking moment of the reality TV show, a contestant Anthony Ogadje drowned in a lake during the show. Dominic Mudabai emerged as the winner later on.

GUS 5 (THE LOST CHRONICLE)
It was held in the Stormy hills of Awgu, Enugu state. Mr. Michael Nwanchukwu emerged as the winner.

GUS 6 (THE HORN OF VALOR)
The location was the deserted Omodo Forest of Aagba in Osun State, where Mr. Uche Nwaezeapu was crowned the ultimate man.

GUS 7 (THE ULTIMATE HERO)
Gulder Ultimate Search season seven created a landmark in the history of the series. The edition was preceded with a celebrity showdown. The Celebrity Showdown location was Lacapagne Tropicana in Epe,  Lagos State. (THE GOLDEN GOBLET) was found by the Ace Nollywood Actor, Emeka Ike. Also that year, the GUS series train moved to Omo Forest In Ogun State for season 7 and Mr. Oyekunle Oluwaremi was the ultimate hero.

GUS 8 (THE CONTEST OF CHAMPIONS)
The Kukuruku Hills in Edo State was the location. There, Mr. Christopher Okagbue was crowned the champion of champions.

GUS 9 (THE GATEKEEPER’S FORTUNE)
The search moved to Obot Akara, Akwa Ibom where Mr. Fortune Pascal Eronmose emerged as the winner.

GUS 10 (THE TENTH SYMBOL)
In the forest of Usaka, Akwa Ibom, Mr. Dennis Okike was crowned the 10th ultimate man.

GUS 11 (THE MISSION)
In the Aguleri jungle in Anambra, Mr. Chinedu Ubachukwu emerged as the winner.

2014 saw the last edition of Gulder Ultimate Search and this has left many thoughts in our hearts as viewers on why the show went on a hiatus? I remember how I would stay up till 11 Pm to watch every episode of each season’s Gulder Ultimate Search. It has always being a dream of mine to one day participate in the show and during the season 9 of the show, I owned a ‘Tecno TV 50’ phone then and all I needed to do was to get the phone battery charged, such that I only missed one episode of that season, that goes on to show the love I had for Gulder Ultimate Search. Going down the years and seeing such absence without a concrete reason for its sudden disappearance, one would only ponder on the reason why one of Nigeria’s best reality TV show went off the radar?

Soaked in deep thought and pondering how Such a massive gem went into thin air made me wonder; who clipped the wings of the eagle? Who stole the treasure that has sent GUS to its early grave? Is the gem in the rough coming back soon? I am thirsty!